For many businesses and agencies that want to project their cutting-edge, techno savvy and creative image on mobile devices, reliance on Flash content is a major impediment. One solution, if we label it as such, is to await the day when Flash playback is made available on devices like the iPhone, and soon to be released iPad. For those who recognize the more immediate need to make their company’s profile mobile while retaining the look and feel of a creative, engaging and interactive website, there are several options.

Simplify

The easiest way to bypass Flash is, well, to avoid Flash altogether. To do this and still present your content in an expressive, appealing and engaging manner, you can simply set up a streaming video with your content in an alternative format; HTML5. HTML5 can be a great best online casino alternative to Flash, and many users won’t even detect the difference, but nonetheless, HTML5 is not without its limitations. If you can’t do away with Flash altogether, there are still options.

Redirect

For those who want to get their content mobile, but aren’t ready to de-Flash their desktop site, Techcrunch.com, a mobile-trends blog site, recently reported that a company called Brightcove provides a service that could eliminate some of the challenges that Flash content poses to mobile devices. For example, when powered by Brightcove, the Flash player will be able to identify when it is being accessed from an iPhone, or iPad, and will playback as a video in HTML5 format instead of Flash. The benefit of this option is that it makes Flash content available in some form on mobile devices. But, much as one would predict, it’s not the most complete solution, and for discriminating users, HTML5 leaves much to be desired

Rebuild

For those who are in search of a more complete solution, generally a greater effort is required. Given that many sites are not optimized for access from a mobile device, regardless of their reliance on Flash player, often times the best solution for creating an expressive and interactive profile that works on small screens requires building a mobilized version of your current desktop Website. Fortunately, help isn’t too hard to find. If you’re interested in a more holistic approach to solving the Flash dilemma, at DevelopmentNow we can help. By designing a mobile site customized to reflect your company’s vibrant profile, we can get your message across without the headache. Crisis averted.