If you weren’t hiding under a rock this week, you probably heard about the colossal stock market plunge, er…“bounce,” and all of the panic that accompanied it. But what you may not have heard about was the vital role that the mobile web played as a source for news and information during the hysteria. When the story first hit, Internet sites such as Google Finance, Yahoo, and even Twitter, struggled to manage the amplified volume of traffic across their respective networks. As one might expect, it didn’t take long for the anxious, information-grabbing mobs to turn to the mobile web. And the result? The mobile web came through during what seemed a time of crisis, providing real-time news, data and stock information that was virtually inaccessible through desktop sites
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But what does this have to do with mobilizing your online profile? Over the next few years, analysts predict that the mobile web will actually surpass the desktop Internet in usage—and not just in emergency circumstances. When that day comes, if you don’t have a mobile presence you could get left behind. Reliance on the mobile web in situations such as the one described above, only reaffirms the urgency of making the transition to mobile. Demonstrations like these are enlightening as they serve as indications of how the mobile web is, and will continue to be both instrumental and popular in the years to come. Are you on board?